“The concept of ‘giving’ has changed. Corporate organizations are doing ‘focussed programmes’ which will bring about a positive change in society”, said Shri Sandip Ghose, Managing Director & Chief Executive Officer of Birla Corporation Limited. Mr Ghose was the first speaker at the Plenary Session, titled “Corporates & Lions: Creating a social impact”. Shri Ghose made it very clear that corporates prefer to work with competent partners to mobilize stakeholders for achieving clear-cut objectives. Birla Corporation Limited (MP Birla Group) was invited to participate and showcase its Corporate Social Responsibility (CSR) activities at “The Give Conclave” (27-28 January 2024) at the Jio World Centre, BKC, Mumbai, by Lions’ International.
➢ Mr Ghose called upon the Lions’ Club to align its activities with the CSR goals of corporates, for achieving the objective of “The Give Conclave”: Collaborate to create social impact.
Mr Ghose mentioned that the MP Birla Group has been partnering Aravind Group of Eye Hospitals, Madurai, in the field of eye care through the Priyamvada Birla Aravind Eye Hospital, Kolkata & Durgapur. He expressed willingness to collaborate with the Lions’ Club, in the field of eye care and cataract operations for the under-privileged.
The stall of Birla Corporation Limited at “The Give Conclave” venue, highlighted CSR activities of the Company through images & text. The focus was on:
EMPLOYABILITY: Social uplift of weaker sections, speciallywomen, through farm and non-farm-based activities & vocational training.
EDUCATION SUPPORT: Ensuring more underprivileged children stay in school & have better skills and abilities.
HEALTH & SANITATION: Bridging the gap between rural communities & primary healthcare and access to & awareness of healthy behaviour.
INFRASTRUCTURE & WATER: Natural Resources Management Programmes for ensuring water availability & recharge ground water table.
ENVIRONMENT & ENERGY: Making Planet Earth a happier place for present & future generations by plantation activities, biogas units, solar light & solid waste management.