Modi Ka Parivar’ seems to emerge as the new poll plank of Bharatiya Janata Party (BJP), months ahead of the Parliamentary elections 2024. This comes on back of Lalu Yadav’s slanderous attack on Prime Minister Narendra Modi and the latter giving a new political spin to it, rather than engaging in bitter exchange of barbs.
Giving a forceful counter to INDIA bloc and Rashtriya Janata Dal (RJD) supremo Lalu Prasad Yadav’s charges at RJD’s public rally in Bihar, Prime Minister Narendra Modi on Monday said that the whole country of 140 crore people is his family.
PM Modi’s ‘Mera Desh, Mera Parivaar’ pitch has found a strong connect not just among party workers but also top ministers and party brass, as all took to social media and updated their social media accounts with ‘Modi Ka Parivar’ title.
From Home Minister Amit Shah to Defence Minister Rajnath Singh to BJP President JP Nadda, scores of top ministers and leaders
updated their X bio with ‘Modi Ka Parivar’ title.
‘Modi Ka Parivar’ also became a top trend on X on Monday, with thousands of netizens commenting and extending support.
This all began with Rashtriya Janata Dal (RJD) supremo Lalu Prasad Yadav’s remarks on PM Modi at a recent RJD rally in Bihar, where he targeted the Prime Minister with ‘fake Hindu’ jibe.
PM Modi’s counter to INDIA bloc on parivarvaad, appeasement politics and corruption comes as a redux to BJP’s popular and highly successful poll campaign ‘Main Bhi Chowkidaar’, ahead of 2019 Lok Sabha elections.
‘Modi Ka Parivaar’ slogan is also seen in this context and political analysts believe this is bound to give BJP, strategic advantage over rivals in the 2024 elections.
While Lalu Yadav, convict- ed in fodder cases, will find hard to back his claims, PM Modi’s ‘Mera Bharat, Mera Parivar’ message will res- onate strongly and also find acceptance among people, eventually benefitting it in elections.