In order to offer better communication exchange opportunities among professionals and young communicators, Public Relations Council of India has launched its 37th chapter at Nagpur today.
The launch of PRCI Nagpur Chapter along with Young Communicators Club (YCC) was performed at the hands of Chairman cum Managing Director Western Coalfields Limited Shri. Rajiv Ranjan Mishra at Dhanwate National College, while the keynote address of the programme was delivered by Shri. B. N. Kumar, Chairman – Governing Council, PRCI. While addressing the professional gathering Shri. Mishra emphasized on taking new initiatives and thinking out of box with innovative ideas.
He quoted the example of WCL where out of box thinking has made a huge difference to society. He shared the initiative taken by WCL to provide water discharged from coal mines for potable purpose on very nominal cost, which actually provided relief and source of income to the villagers. Mine Tourism, the first of its kind in the country was also such initiative. The communicators are required to communicate such initiatives at right platforms, he added. Shri. B N Kumar said that in today’s scenario everyone who is holding a mobile in hand is a journalist but this is to be rightly used as a weapon.
He advised the young communicators to start with broadcast through mobile and to grasp the opportunities to write and communicate for self-development. Shr. Avinash Gawai, National Secretary, PRCI-YCC and guest of honour spoke about the young communicators club which has been launched in association with the Mass Communication Department at Dhanwate National College, Nagpur. Principal Dhanwate National College, Shri. Surendra Jichkar narrated that the media industry used to be just Rs.800 Cr industry which has now grown to more than 16000 Cr and there are enough growth opportunities for the right communicators.
The launching ceremony was graced as the guest of honour by Shri. D. M. Gokahle, Area General Manager of WCL, Shri. Rajesh Bobade, Coordinator PRCI, Vidarbha Region. The programme was hosted by Chairman, PRCI, Nagpur Chapter Shri. Asheesh Tayal, Secretary Shri. Abhishek Mohgaonkar, Jt. Secretary Shri. Kundan Hate, Treasurer Shri. Nikhilesh Sawarkar, YCC coordinator Shri. Amar Aney, Publicity Coordinator Shri. Shashin Rai, Member coordinator Shri. Vijay Rajput and advisor – resource Dr. Baban Nakhle.