Sony India today announced its plans for the Diwali festive season. With a wide array of new products across categories, exciting discounts and attractive finance schemes, we hope this Diwali to be a bright one for our customers. Get more details of Diwali offers here.
Mr. Sunil Nayyar, Managing Director at Sony India said, “Festive season is the time when consumers upgrade their homes with newer and smarter technologies. We are witnessing high demand for large screen premium televisions, even the attachment ratio of televisions with soundbars has been on an upswing and PlayStation has emerged as the centre stage of home entertainment.
Personal audio devices such as headphones and Bluetooth speakers have also seen a high uptake and all this demand is induced by the newly developed stay-at-home, work/learn-from-home culture. The rapidly emerging vlogging and livestreaming trend has led to a surge in growth for camera segmentâ€.
He added saying, “It is not just the pent-up demand but organic sales which is driving the market. India is a highly sentiment driven country and we can expect a big boom across all product categories for Sony India during the festive seasonâ€.