Piramal Finance Limited today announced a significant expansion across Maharashtra, targeting ₹1.5 lakh crore overall in AUM by FY28. The state remains one of the largest markets for Piramal Finance, with a strong loan book supported by 77 branches across key cities, including Nashik, Nagpur, Pune & Kolhapur, serving over 1,21,000 customers. Demand is particularly strong for Home Loan & Business loans in the state.
The company also unveiled the latest phase of its flagship campaign Hum Kaagaz Se Zyaada Neeyat Dekhte Hain, featuring three new films that highlight the aspirations of families and small entrepreneurs across Bharat.
Piramal Finance’s retail AUM has crossed ₹75,000 crore, reflecting a three-and-a-half times increase in four years. The company aims to surpass ₹1,00,000 crore by the end of FY26. Retail disbursements rose 45 per cent during the festive season, driven by demand from semi-urban markets for home, personal and business loans. This follows a 32 per cent increase in the first half of FY26. The company continues to scale through its “High Tech & High Touch” model that blends digital solutions with personalised service.
Jagdeep Mallareddy, CEO – Retail Lending, Piramal Finance, said, “As one of the fastest-growing NBFCs with a strong and expanding retail franchise, we see tremendous opportunity in markets like Maharashtra. Semi-urban and emerging markets continue to drive our growth, and our focus is on delivering simple, transparent and reliable credit solutions to customers who may not always have traditional paperwork. Our high-tech, high-touch model ensures we stay deeply connected to real customer needs while scaling responsibly and building long-term trust.”
Sunit Madan, COO, Piramal Finance, said, “Maharashtra is one of our most significant markets, and we are strengthening our operational backbone to serve customers with greater consistency and relevance. Our investment in modern technology, improved processes and region-focused product design ensures that households and small businesses get faster turnaround, better service and financial solutions that truly fit their needs. Our efforts remain centred on enhancing the experience at every touchpoint.”
Piramal Finance was recently listed on the NSE and BSE on 7 November 2025. The company serves 5.2 million customers across 13,000 pin codes through 517 branches in 428 cities. Its consolidated AUM has nearly doubled from ₹49,000 crore in FY21 to ₹91,477 crore in Q2 FY26, with retail forming more than 82 percent of the book.
The company operates more than 45 AI models to strengthen underwriting, collections and customer experience, enabling credit access even for customers without formal credit histories
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