The Board of Control for Cricket in India (BCCI) has finnaly gave the title sponsorship of IPL 2021 to mobile manufacturing company Vivo, IPL chairman Brijesh Patel confirmed the news at the IPL Player Auction today.
Vivo was suspended last year and in their absence, Dream11 had stepped in as the title sponsors. The IPL mini auction was held today in Chennai with a maximum of 61 slots up for the grabs.
Dream11 became the IPL title sponsors for 2020 by winning the rights for Rs 222 crore, nearly half (Rs 440 crore) of what Vivo was paying annually for a five-year deal.
Vivo and the Board of Control for Cricket in India had suspended a Rs 440 crore-per-year deal for IPL 2020 due to the India-China border standoff.