Features among Top 100 Digital Marketing leaders by Zoom and World Digital Marketing Congress
Ankit Jaiswal, a young professional brought laurels to the city by featuring amongst the ‘Top 100 Digital Marketing Leaders’ and ‘Top 100 Most Influential Youth Marketing Professionals’. He is the only businessman from the entire Central India to bag the prestigious award given in the field of digital marketing.
There were a total of 100 nationally renowned digital marketing professionals, who received the award and Ankit, Director of Buzo Media Services, stood in line with them.
Speaking to TLN, Ankit said facilitating promotion of products or services or both through the digital channels is called as digital marketing.
Today, every sphere of life is somehow or the other is influenced by the digital world. It is not just limited to the internet or smartphones. Use of various applications through smartphones to get our requirements served is all managed through digital applications and this is where the digital marketing plays an important role. Different food apps serving the cuisines of your choice at your doorstep is a very small example of it. “Today every big corporate house has its in-house dedicated digital team, which looks after different aspects of the product, and promotion and marketing are one of its aspects,” said Ankit, a graduate in Computer Technology from Priyadarshini Institute of Engineering and Technology, Nagpur.
When asked did he really wish to pursue the same business he is running now. Very modestly Ankit replied “Perhaps doing a 10 to 6 job was never my cup of tea. Never did I send my CV to companies for jobs or did I appear for any interview.”
To prove his point he narrated his experience wherein he along with his classmates had designed a food-discovery based startup and ran it for some time successfully. However, after passing out, Ankit giving serious thought to it, started pursuing the same and today owns a company that serves different clientele from start-ups to well established corporate houses in nine countries spread across four continents.
Ankit says proudly that Buzo Media Services is one of only few Google Partners in Central India, a rare achievement. But for him he says, this is just the beginning. Every day is of something learning new. “The day you stop learning and change yourself, you are out of the competition and ultimately out of the market” says Ankit.