Shell Lubricants, the global market leader in finished lubricants, today announced its new strategic partnership with Honda. The partnership marks India as the first-ever market for collaboration between Shell Lubricants and Honda two-wheelers in the motorcycle oil category.
The collaboration marks the commencement of a journey aimed at giving riders a fit-for-purpose offering for their vehicles to help them overcome the day-to-day challenges on road. The new range is specially formulated with Shell’s technological know-how matched to Honda’s advanced vehicular blueprint. The range provides several enhanced benefits like improved pick-up and acceleration, better fuel economy, engine protection in high temperatures and smoother gear shifting, enabling smooth rides in challenging driving conditions.
Commenting on the partnership, Mansi Tripathy, Country Head, Shell Lubricants India, said, “Investing in long standing relationships with our OEM partners through close collaboration and innovation has always been a key commitment for Shell. We are delighted to partner with Honda and look forward to bringing more mobility innovations and new technologies to the Indian market. This partnership is a significant step in our promise to deliver customer delight through new solutions to accelerate the future of transport in the nation.”
Speaking on this collaboration, Pradeep Kumar Pandey, Senior Vice President – Customer Service, Honda Motorcycle & Scooter India Pvt. Ltd. said, “At Honda, we have always provided our customers with high-quality products and services consistently. Continuing to create new values for customers, Honda has collaborated with Shell Lubricants India to ensure superior riding experiences. We look forward to more collaborations in the future to set new benchmarks for the Indian two-wheeler industry.”
The new Shell Advance 10W30 range for Honda two-wheelers shall be available in 0.8L, 0.9L and 1L packs.
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