Our country has been stuck in an orange quagmire since eons now! And by orange quagmire, I mean the spit from brazen and noxious consumption of paan and tobacco by the people of our country. If spitting, which is considered to be highly discourteous, was not enough, spit from paan and tobacco has been plaguing our nation and nothing seems to have helped the situation. In spite of the best efforts by the authorities, we, as a country are still trying to deal with this problem either by just accepting it and living WITH it or expressing our deep concern but still don’t know how to fix it.
The trio and the co-founders of Eventuate Innovations, Ritu Malhotra, Prateek Malhotra and Pratik Harde went many steps further and actually thought of conceiving and developing a product that would cease and in some ways arrest this perilous menace that has been gnawing and chewing (pun intended) in our country. What the trio has skilfully developed is called EzySpit. “EzySpit can solidify and disinfect spit in 10 seconds. The EzySpit cup is made up of a macromolecule pulp which turns into fertilizer and emits a very pleasant fragrance too” says Ritu Malhotra.
Features of EzySpit
- Made out of macro molecule pulp using anti-microbial polymer
- Is bio-degradable
- Spit turns into fertilizer, which can be used directly into the soil
- Spill-proof and fragrant
- Available in 3 sizes- for pockets (can be used 15 times), cars (can be used 30 times) and bins (can be used 1000 times)
This product is not just confined to the spitting scrape, which has serious consequences not only on our environment but it also makes people susceptible to fatal diseases such as TB and swine flu.
Even a random act of spitting in public places can be highly detrimental to the people around. These cups or spittoons can be used in hospitals to dispose off the spit by tuberculosis (TB) and swine flu patients. They have collaborated with hospitals and Nagpur Municipal Corporation and are in the process of collaborating with pharmacy stores and even Pan Shops to sell and install EzySpit containers in an effort to curb the problem and the diseases that entail this stubborn problem.
Ritu Malhotra is hopeful that EzySpit will bring about a revolution and will help obliterate the spit menace from our country. Their mission is to sensitize the communities by keeping the cities clean- a sincere and industrious effort to address the real world problem.