In a run up to this year’s most anticipated festival, PNG Jewellers has announced the launch of the ‘Anokhee Diwali’ campaign. The 188 year old legacy brand from Pune is known for bringing unique customer centric offerings during the festive season every year.
The ‘Anokhee Diwali’ campaign will be run across all its stores in India from the 7 th of October 2021 to 7 th of November 2021.
The campaign aims to promote and compel customers to pair gold and diamond jewellery for their festive looks, thereby creating a unique trend this Diwali. The fusion pairing of diamond and gold jewellery is bound to create a flutter in fashion circles and aims to make a statement.
Customers will get to pick and choose from a vast array of dazzling designs across all product categories like earrings, necklaces, pendants, bangles, rings etc in both gold and diamonds.
The brand is offering up to 20% off on Gold Jewellery making charges and up to 100% off on Diamond jewellery making charges throughout the campaign across all PNG Stores in India!
Regarding the campaign, Dr Saurabh Gadgil Said,” The pandemic and it’s after effects have left people seeking something fresh and novel to uplift their spirits. Through the ‘Anokhee Diwali’ campaign, we are making a humble effort to bring something really unique and fresh to the table for our customers.
The pairing of gold and diamond jewellery is a fantastic fusion of traditional and contemporary, modern style and old-world charm. We think this trend will resonate well with our customers and each customer will find pairings of their choice through our vast bouquet of designs.”
About PNG Jewellers:
PNG Jewellers is one of the most reputed jewellers in India, with over 188 years of excellence in the jewellery retail business catering to customers all over the world. The brand has its stores across India, the USA and UAE. Under the able leadership of Dr Saurabh Gadgil, a visionary businessman and 6th generation scion of the Gadgil family, PNG Jewellers (P. N. Gadgil Jewellers Pvt Ltd) is creating new benchmarks in the industry.