Festival season is in its complete sense,a golden season for markets especially the jewellery market.And Diwali is regarded as an auspicious occasion for shopping.During this period, people purchase idols of gods and goddesses which is made of silver and precious materials.There is a popular faith that in Dhanteras buying gold coins,ornaments, divine idols will offer prosperity and happiness in households.
The images of gods have also got prime importance in Vaastu Shastra and people are in a rush to buy the idols of deities like Goddess Mahalakshmi,Lord Ganesh,Goddess Saraswati and idols of Vitthal –Rukmani.Besides these pooja items,lights,lamps,vessels ,silverwares are also in high demand.
This season is said to be the peak season in market and the increased rate of gold are not discouraging the customers to buy these items.As per information,the price of puja thali starts from Rs. 500.And pooja thali worth Rs.1 lakh to 1.5 lakh are also available in the market.It has been reported that this year the traders are likely to gain 10 percent more profit as compared to last year.And the people have already commenced the bookings of the said articles in order to avoid last minute rush.
