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Nagpur City

Raksha Bandhan: Markets flooded with trendy rakhis, lockdown affects business by 40%

by TLN Team August 3, 2020
written by TLN Team August 3, 2020
Raksha Bandhan: Markets flooded with trendy rakhis, lockdown affects business by 40%

The festival of Raksha Bandhan is celebrated with much fervour in India. The word Raksha Bandhan translates to ‘protection’ and ‘bond’ – and this festival is when siblings promise to love and protect each other. Every year, thousands of different rakhi designs flood the market before the festival of Raksha Bandhan.

On Sunday, major markets in city like Sitabuldi, Mahal, Itwari, Gokulpeth, Sadar and Khamla were flooded with variety of rakhis mostly Indian. However, this year due to Covid-19 induced lockdown and the government directions to prevent the spread of virus people preferred to purchase rakhis online, instead of going out. As per information, retail traders from Nagpur and from small towns on the outskirts of the city did not make physical purchase of rakhis due to this reason. This is severely affected the business of wholesale market at the extent of 40%.This year rakhis have beome costlier due to the boycott of China made rakhis.As per information, price of ordinary rakhis ranged between Rs.30 and Rs.60 per piece. The expensive rakhis are also available in market price of which ranged above Rs.600.Pubg rakhis; cartoon rakhis are also available in the market.

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