VIA Entrepreneurship Forum in association with InFED–IIM Nagpur is organizing a session on “Brand Appeal Through Our Five Senses” on Friday, 3rd October 2025 from 5.30 pm to 7.30 pm at VIA Auditorium, Udyog Bhawan, Nagpur.
The session aims to benefit entrepreneurs, professionals, and business leaders by equipping them with tools to enhance customer connect and brand positioning.
The eminent speaker for the session will be Aniruddha Athawale, Mentor – IIM INFED, will share insights on holistic approaches to branding and innovative strategies to build strong brand appeal through sensory engagement.
Key takeaways from the session will include new concepts in branding, a holistic approach to branding, practical guidance on building brand appeal through our five senses.
VIA Members can attend the session free of charge, while non-members will be charged Rs. 200 per head.
For more details contact Dr Anita Rao, Chairperson and Abhijeet Khandagle, Convener of the VIA Entrepreneurship Forum at 0712–2561211 / 2554090 / 9922386398.
Entrepreneurs and interested participants are cordially invited to attend and enrich their knowledge on branding excellence.
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